Specializing in AI-driven Automation and bespoke Software Solutions
6+
Years of Industry Experience
Driving digital growth
Microsoft Certified Engineer
As a strategic technology partner, I build growth engines. With a track record of increasing user conversions by 15% and cutting deployment times by 80%, I deliver bespoke AI solutions that turn your technology challenges into a competitive advantage for your business.
For your business, These certifications demonstrate a commitment to industry-recognized standards and mean peace of mind. It is the assurance that your cloud solutions are built securely and managed reliably by a verified professional, following Microsoft's best practices.
My Story
From Enterprise Tech to Your Competitive Edge
After six years developing robust systems for major enterprises, I saw that the most ambitious businesses weren't held back by a lack of vision, but by technology that couldn't keep up. I launched my freelance practice to close that gap, bringing dedicated, high-impact engineering directly to you.
My Approach: A Partnership in Growth
I don't just build software; I solve business-critical challenges. For my clients in Luxury Tourism & Real Estate, this means creating stunningly fast, high-performance headless e-commerce sites that offer a seamless user experience. For Immigration Lawyers, it means building specialized automation tools that streamline case management and slash operational costs. By leveraging my expertise in Azure cloud solutions and AI-driven automation, I turn technological debt into your most powerful asset for innovation and growth.
MY SERVICES
Specialized Solutions to Drive Your Business Forward
I architect scalable, secure cloud solutions on Microsoft Azure and modernize legacy systems. By transforming your technological debt into a competitive advantage, I ensure your business is built on a robust, future-proof foundation that's ready for growth.
From Vision to Value: My Impact on Business
A showcase of challenges I've solved and the measurable results I've delivered.
UK-based multinational optical and audiology provider.
Powering a Retail Giant: Modernizing 1,700+ Stores
!The Challenge
An outdated and fragmented legacy system across 800+ European stores created operational bottlenecks, prevented a unified data view, and stifled innovation.
✓My Solution
As a key engineer, I helped migrate their core operations to a modern, cloud-based Java platform. This provides your business with a partner proven in dismantling tech debt and building future-proof, scalable solutions.
- Architected and developed key microservices for the new platform.
- Ensured seamless data migration from legacy systems.
- Implemented robust, scalable cloud infrastructure on Azure.
Key Metrics
The UK's public health service innovation gateway.
Building the Digital Gateway for National Health Innovation
!The Challenge
Health tech innovators faced a complex, slow-moving procurement process, delaying the adoption of life-changing technologies for patients.
✓My Solution
I was a core developer for the central digital platform, creating a single entry point for innovators. This gives you a partner who builds platforms that connect user groups, simplify complex workflows, and foster successful digital ecosystems.
- Developed front-end components with Angular and TypeScript.
- Built and maintained back-end services with Node.js.
- Established CI/CD pipelines for rapid, reliable deployments.
Key Metrics
"Reda has proved himself a very competent developer who can work independently and pick up any user story regardless of the complexity. He is able to collaborate well with his colleagues and support others as a team player. He is always polite and friendly which helps to support a positive team atmosphere. Reda is able to work under the pressure of client deadlines and always does his best to support delivery milestones."
Have a project in mind?
Let's turn your vision into a high-performance reality. Reach out today.